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Online/WoM

We can track and provide analysis from online news sources, blogs and message boards to help clients understand the tonality of online consumer comment and evaluate the success of online communications. Click here for further details.


AMEC

Millward Brown Precis is a founder member of AMEC, Association for Measurement and Evaluation of Communication. Millward Brown Precis won the top Platinum award at the 2006 AMEC Communication Effectiveness Awards.

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"Precis' report proved invaluable and helped us fine-tune our approach to the market, showcase the PR department's contribution to the company and demonstrate ROI to our board members."

Ann-Sophie Danvers, Charles Worthington's Senior PR Manager.