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Online Word of Mouth


We can track and provide analysis from online news sources, blogs and message boards to help clients understand the tonality of online consumer comment and evaluate the success of online communications. Click here for further details.



Two innovative ways to measure social media


Click here to read the article by Duncan Southgate, Director Global Innovations, Millward Brown.

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"Precis' analysis acted as a bespoke media exercise for our client as it provided an overview of our campaign in measurable terms. By using distinctive sections from the report we were able to underpin the success of the campaign to our client."

Suzanne Kelly, Senior Consultant, Hill & Knowlton.